Welcome Cool Cats and NFT enthusiasts! We’ve been watching the NFT space closely for the last few months, and we think it’s time a fitness company dives in. We want to join the community of creators, collectors, and artists pushing the space forward and help everyone live happier and healthier lives. We’re excited to tell you about our new NFT, but first, a little about us:

We are Ladder, a fitness app for people serious about strength training. With Ladder, you get a complete strength-training program from elite coaches and a team you can count on. Just download the app, choose your Team, and work out whenever/wherever you want, with the help of movement videos and audio cues from our expert coaches.

We here at Ladder love what’s happening in the NFT community. We’re big believers in NFTs’ potential to create a better experience for our members. This brings us to the our NFT: Proof of Workout by Ladder.

THE NFT YOU SWEAT FOR

We see endless potential for how the fitness industry can use NFTs. With personalized badges and awards from your coach and metadata unique to your workouts. We see a chance to create a new standard for the fitness industry using Proof of Workout. We want to work on this out in the open and get as many people involved as possible. But for right now, we wanted to start small: for every workout completed, you can claim your badge as an NFT. Consider this our introduction to the community, an experiment to see what this could become.

And as a small gesture of goodwill, we’re giving the Cool Cats community 1 Free Month of Ladder when you sign up. Mostly just cause #welovethecats!

THANK YOU

Thanks for checking out our little experiment and come say hey in the app. We’ve got quite the community ourselves, and want to be there to support you on your journey to a fitter you.

Let’s get those strong hands stronger.